Planning
Which pages your first business website actually needs
Cut through checklist overload: home, services, about, contact—and when to add pricing, areas you cover, or compliance notes for UK visitors.
Read the guideResources for UK businesses
Practical guides and downloads—written for small teams and startups who need clarity, not jargon. We take on web design, development, and AI consultancy for clients based in the United Kingdom only.
Guides
Briefing
How to write a website brief (UK small business)
What to tell an agency or freelancer so estimates are accurate—goals, audience, must-haves, and constraints.
Read the guideAI
AI for UK small businesses: sensible first steps
When AI is worth it, typical use cases, UK data protection basics, and what to put in a brief—without vendor hype.
Read the guideStrategy
When to leave Wix, Squarespace, or WordPress.com
Signs you have outgrown DIY builders, what “good enough” looks like on a budget, and how to plan a sensible move.
Read the guideLead magnet: launch checklist & brief template
Use our UK-focused checklist before you talk to any designer, and a plain-text brief template you can send or paste into an email.